When you are starting out in business or redeveloping your work you need to identify your basics and work out your professional agenda and goals for your business. What this means is figuring out the Realistic goals and aspirations you are aiming at.
For fashion and film and TV this can be a totally different ball game and requires serous planning as does any business. There is always a trade off that has to be taken when you choose to specialise or redefine your business to accommodate a different style of work.
Looking at Film and TV, with a level of commercial production into this which includes ads and projects aimed at sales, we need to look closely at the skill set and package you bring to the table for the project and what room you have to negotiate the price structure you will work to and your overall professional agenda.
The first element of this is your own skills and experience you bring to the table. If you have zero experience or less than 5 years in a mixed background including the time in training. You can work the odds in your favour but this requires some basic pieces that need to be Negotiated in contracts and also a level of investment on your part.
As most business works on a three tier system (I have addressed this in previous blogs) you ultimately want to hit the middle market which in the UK is web TV and digital download. Personally I prefer paid work and will negotiate a minimum term agreement for my services that will benefit all parties:
Behind the scenes stills and video
Practical application of the service looking at what can and can’t be achieved on the budget from a makeup perspective as a media/commercial makeup artist.
Minimum rate agreed at a set level per day/week with an option of royalties on sales.
A contract with terms and conditions laid out with the above stipulations.
If they cannot provide or meet all the terms provided then they have to negotiate a deal that all sides are happy with. As a makeup artist (or any crew member) you have overheads and need to remember that.
As agendas go mines is fairly simple. I want to earn a living off of a skill set I have earned over the course of my career and have reached a point where I am not as willing to work for the art and regardless of your status and experience you should be saying the same.
Having an agenda for your career is not a negative thing and shows that you are treating your business as a business and not the latest in a series of trendy hobbies.